#JUMATOR
Service: Website promotion and growth

Industry: Stone products and construction materials

Results after 2 years of work

“PYRAMID-SOUTH”

Case study

#JUMATOR
Service: Website promotion
Industry: Stone products and construction materials
Results after 2 years of work

Case study
“PYRAMID-SOUTH”

Main Goals:

Lower the cost per enquiry

Increase the number of website enquiries

Monthly marketing spend

контекст

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Results after 2 years

Website enquiries per month

Before

After

£600

£1,500

5

80

£120

£19

Cost per enquiry

Curiosity about life in all its aspects, I think, is still the secret of great creative people.

Increase the number of website enquiries

What we did

We set up a CRM system and call tracking, so the client could see how many enquiries came from the website and advertising. At the start, the client was spending £600 per month and receiving around 5 enquiries per month.
We reviewed the competitors’ online marketing strategies.
Set up web analytics to track visitor behaviour
We analysed the website’s usability.
We added a remarketing tag and Meta Pixel to show ads to people who had already visited the website.
Based on the data, we moved the budget to the advertising channels that worked better. The first result was 12 enquiries at £50 each.
We continued to collect data, analyse the results, improve the campaigns, and repeat this process every month.